Gustav is a Swedish guy now living in London. He works as a developer for a bank there and sits in front of a computer all day. That is not enough though and at night he is also in front of the computer, lately working far too much on the LoST Wiki, the wiki for his role-playing game group.
Gustav studies computing in London and wrote his final year project using LATEX and realized just what a fantastic idea it is. Unfortunately, because he is not usually writing thesises, LATEX became something he did in the past.
And then he found Publish PDF by chance! It is again such a compelling idea and one that he is taking to very quickly. As a perfectionist Gustav has already been helping John Rankin with some of the later features with Publish PDF, although most of the coding is done by John.